国际站业务员面对比价的客户邮件该如何回复，巧妙的回复技巧让你更快提高成交率，对于外贸业务员来说，遇到客户比价的时候要怎么做呢？先说结构（四部曲）：

晓之以情，动之以理，情感营销，适当降价。

我知道xxx公司，他们在阿里巴巴上销售像我们一样的产品。

但我不熟悉他们的产品，因为我之前没有去过他们的公司。

有许多不同的公司销售像我们这样的产品。而且你知道，不同的工厂会生产不同质量的产品。

I know xxx company, they sell products like ours on Alibaba.

But I am not familiar with their products because I have not been to their company before.

There are many different companies selling products like ours. And you know, different factories will produce different quality products.

我不想附加我们的竞争对手，也不想说他们的产品不好。

但与相同价格的xxx相比，我对我们的机器充满信心，你不会后悔选择我们。

无论我们使用的组件，生产技术和经验以及机器的综合质量，我们都有很大的信心。例如：..........

I don't want to attach our competitors or say their products are bad.

But compared to xxx at the same price, I am so confident in our machines that you won't regret choosing us.

Regardless of the components we use, the production technology and experience and the overall quality of the machine, we have great confidence. For example: ..........

我不确定你是否要求他们降价。

但他们如何才能将价格直接从24500美元降至20000美元？

他们会给你同样的机器吗？

I'm not sure you're asking them to lower the price.

But how can they drop the price directly from $24,500 to $20,000?

Will they give you the same machine?

我告诉我的老板，如果我们可以降低价格，你会立即下订单。

他说了很多，我们聊了差不多一个小时。

他告诉我很多关于如何说服你接受我们的价格并选择我们的产品的事情.。

但是在我离开他的办公室后我几乎忘了。

I told my boss that if we could lower the price, you would place an order immediately.

He talked a lot and we talked for almost an hour.

He told me a lot about how to convince you to accept our price and choose our product ....

But after I left his office I almost forgot about it.

对我来说，一个好客户比一个订单更重要。

我们联系了4个多月，在这段漫长的时间里，我们保持着良好的关系。

你现在对我来说不仅仅是一个重要的朋友。

A good customer is more important to me than an order.

We have been in contact for more than 4 months and during this long period we have maintained a good relationship.

You are more than an important friend to me now.

我稍后会再次和老板谈谈。我不确定他是否会接受，但我会给你23000USD的最后价格，即使他会扣除我对此订单的委托。

我只是想证明自己。作为朋友，我很诚实地告诉你：在中国，你永远找不到最低价....有时候，花一点钱可以帮你节省很多钱！

I will talk to my boss again later. I am not sure if he will accept, but I will give you the final price of 23000USD even if he will deduct my commission for this order.

I just want to prove myself. As a friend, I'll be very honest with you: you'll never find the lowest price in China .... Sometimes, spending a little can save you a lot of money!

我希望你能给我机会了解你的想法，不管你最后做出什么决定。我们真诚地与您合作。

I hope you will give me the opportunity to understand your thoughts on whatever decision you end up making. We sincerely want to work with you.

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